UX/UI project that I completed for school. Dream Travel is a mobile app concept targeted to help an audience who is familiar with lucid dreaming and interested in exploring the astral realm. I designed the brand identity to have a whimsical looking colour palette with the use of illustration. I used Adobe XD and Illustrator throughout the entire process. Applying integral methods of User Experience research allowed me to examine several factors for its planning and creation. I was able to better understand the hurdles that lucid dreamers go through that hinder success at first. Interviewing a few test subjects lead me to discover how I could use design to implement a sense of direction and focus for people. Since everyone is different, the app helps one discover what methods work best through trial and error to ensure consistency. The app offers a check list tool and digital morning journal that assists users by keeping them on track with a variety of traditionally proven methods.



